How Far in Advance Should I Put My Business Out to Remarket?

When your business insurance renewal is approaching, it's tempting to simply renew your existing policy and move on. However, remarketing your business insurance before renewal can help ensure you're getting the right coverage at a competitive price.

One of the most common questions business owners ask is: How far in advance should I put my business insurance out to remarket? While every business is different, starting the process early gives your insurance agent more time to review your coverage, compare multiple insurance carriers, and identify opportunities to improve your policy.

What Does It Mean to Remarket Your Business Insurance?

Remarketing your business insurance means having your insurance agent shop your policy with multiple insurance carriers before your renewal date. Rather than automatically renewing with your current insurance company, your agent compares pricing, coverage options, and policy terms to determine whether another carrier may offer a better overall solution.

Remarketing isn't just about finding a lower premium. It's also an opportunity to identify coverage gaps, adjust policy limits, and ensure your insurance continues to meet your business's changing needs.

How Far in Advance Should You Start the Process?

For most businesses, it's recommended to begin the remarketing process 90 to 120 days before your policy renews. Starting early gives your insurance agent enough time to gather updated information, prepare applications, obtain quotes from multiple carriers, and review your options before your renewal deadline.



Larger or more complex businesses may benefit from beginning the process even earlier. Companies with multiple locations, specialized operations, higher revenues, or unique risks often require additional underwriting, which can take longer.

Why Should You Start Early?

Waiting until the last minute can limit your options and create unnecessary stress. Insurance carriers often need time to review your business, evaluate your operations, and develop competitive quotes. Beginning the process several months before renewal allows your agent to negotiate with carriers and thoroughly compare coverage options.

Starting early can also provide opportunities to:

• Compare multiple insurance companies
• Review current coverage for gaps
• Update payroll, revenue, or property values
• Improve policy limits
• Add new coverages if needed
• Avoid last-minute renewal decisions



Taking the time to carefully review your insurance helps ensure you're making informed decisions rather than rushing to meet a deadline.

Should You Remarket Every Year?

While you don't necessarily need to change insurance companies every year, reviewing your policy annually is a smart business practice. Your business may have experienced changes since your last renewal, such as:

• Hiring additional employees
• Purchasing new equipment
• Expanding operations
• Opening a new location
• Increasing revenue
• Adding new services
• Purchasing commercial vehicles



Even if you ultimately remain with your current insurance company, an annual review helps confirm that your coverage still reflects your business today—not the business you had several years ago.

What Information Will Your Insurance Agent Need?

To accurately remarket your business insurance, your agent may request updated information about your company. Providing complete and accurate information helps insurance carriers develop more accurate quotes.

Depending on your business, your agent may ask for:

• Current revenue
• Payroll information
• Number of employees
• Updated property values
• Vehicle schedules
• Loss runs
• Details about business operations
• Changes since your last policy period



Gathering this information early helps keep the remarketing process moving efficiently.

Get Ahead of Your Next Business Insurance Renewal

Waiting until a few weeks before your renewal date may limit your options and reduce the time available to make important coverage decisions. Starting the remarketing process 90 to 120 days before renewal gives your insurance agent the opportunity to compare carriers, review your coverage, and identify the best solution for your business.

At Wentworth Insurance, we've been helping businesses protect what matters most for more than 25 years. Our team of over 60 experienced insurance professionals is licensed in 48 states and works with multiple trusted insurance carriers to help business owners find coverage tailored to their unique operations. Whether your renewal is approaching or you simply want a second opinion on your current policy, we're here to help. Contact Wentworth Insurance today or fill out our online contact form to get started.